Konglish ad for bibimbap in the New York Times

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  • #49191

    Maangchi
    Participant

    There was a full-page ad for bibimbap in the New York Times yesterday.

    There’s no credit given for the ad, but it has a list of restaurant phone numbers at the bottom.

    • This topic was modified 1 month, 2 weeks ago by  admin.
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    #53002

    stanford
    Member

    Ok I should have checked Google:

    http://www.koreaherald.co.kr/NEWKHSITE/data/html_dir/2009/12/23/200912230053.asp

    Looks like this was paid for by a Korean reality show, and developed by a Korean “publicity specialist” because they “realized how little New Yorkers knew about Korea and Korean food,” despite the fact that a couple weeks before, Madangsui got a stellar review in the same paper.

    Here’s the reality show guys here, in New York

    http://www.youtube.com/watch?v=7x8AVFewy70

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